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The Johann von Goisern annual theme for 2025: Dare to be different<\/p>\n
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This year’s \u2018Dare to be different\u2019 campaign focuses on what has defined Johann von Goisern from the very beginning: the distinctive stripes and where they draw their colourful inspiration from.<\/p>\n
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The stripes of a Johann von Goisern tell a story. Behind this is the desire to immortalise the colours of the flora and fauna from the region, which have had the strongest influence on a JvG version from the very beginning.<\/p>\n
This is what happens in the campaign for 2025, where the stripes show flowers, meadows, animal patterns, rushing waterfalls and many other things that characterise the Austrian Salzkammergut in a lively visual language. For Johann von Goisern, the colours chosen for a setting are not just a means to an end, but a declaration of love for nature.<\/p>\n
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The Johann von Goisern annual theme for 2025: Dare to be differentThis year’s \u2018Dare to be different\u2019 campaign focuses on what has defined Johann von Goisern from the very beginning: the distinctive stripes and where they draw their colourful inspiration from.The stripes of a Johann von Goisern tell a story. Behind this is the desire […]<\/p>\n","protected":false},"author":3,"featured_media":6075,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[34,25,32,29],"tags":[],"class_list":["post-6083","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-annual-theme","category-jahresthema","category-press","category-presse"],"_links":{"self":[{"href":"https:\/\/johann-v-goisern.com\/en\/wp-json\/wp\/v2\/posts\/6083","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/johann-v-goisern.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/johann-v-goisern.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/johann-v-goisern.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/johann-v-goisern.com\/en\/wp-json\/wp\/v2\/comments?post=6083"}],"version-history":[{"count":0,"href":"https:\/\/johann-v-goisern.com\/en\/wp-json\/wp\/v2\/posts\/6083\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/johann-v-goisern.com\/en\/wp-json\/wp\/v2\/media\/6075"}],"wp:attachment":[{"href":"https:\/\/johann-v-goisern.com\/en\/wp-json\/wp\/v2\/media?parent=6083"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/johann-v-goisern.com\/en\/wp-json\/wp\/v2\/categories?post=6083"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/johann-v-goisern.com\/en\/wp-json\/wp\/v2\/tags?post=6083"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}