The Golden Eye 2025 – Excellent art

02. April 2025 | Press

1st place at ‘The Frame Affair’ in America, in the category ‘Art Everywhere You Look’ ‘Johann von Goisern’ is now represented worldwide – with numerous strong partners who also present our Austrian eyewear brand to a design-savvy audience outside the...

Trend Report Spring/Summer 2025

06. February 2025 | Press, Press

A harmonious composition of vibrant, exotic colors, earthy nuances, and classic neutral tones—enhanced by a palette of natural greens and deep blues. This fusion embodies both groundedness and dynamism, reflecting a desire for authenticity while embracing...

Spring/summer collection 2025

24. January 2025 | Press, Press

The new JvG Spring/Summer 2025 collection is here. The adult spring collection comprises a total of 10 new models: 6 for women, 2 for men and 2 unisex models. These masterfully combine the current trend colors of the year with the natural play of colors of the...

Annual theme 2025

07. January 2025 | Annual theme, Annual theme, Press, Press

The Johann von Goisern annual theme for 2025: Dare to be different This year’s ‘Dare to be different’ campaign focuses on what has defined Johann von Goisern from the very beginning: the distinctive stripes and where they draw their colourful inspiration from....

Autumn/Winter Collection 2024

30. August 2024 | Press

The new JvG autumn/winter collection 2024 is here. A wonderful combination of the latest trend colours and brilliant autumn shades has been incorporated into the autumn/winter collection. 6 women’s, 2 men’s and 2 unisex models make spectacle wearers in...