The Johann von Goisern annual theme for 2024: Dare to be different

Johann von Goisern is reviving one of the most popular motifs in 2024. The zebra cow is just as unusual and colourful as its 2012 counterpart.

Our animal model embodies all the things that characterise Johann von Goisern. Joie de vivre, unconventionality, regionality and sustainability are presented to the viewer in a likeable way.

At the same time, the original motif is one of Johann von Goisern’s most popular ever. For us, the international breakthrough of the brand is still closely linked to our exotic farm animal. It is therefore no coincidence that the company behind the JvG brand will be celebrating its 40th anniversary in 2024 and the motif will be duly honoured with a revival.